Chapter I – Odyssey through senses

2016

(1)

Story

Directed by Nicolas Winding Refn

The journey begins with sensation.
Nicolas Winding Refn turns tasting into a hypnotic, sensory experience, expressing sweetness, spice, and warmth through bold visuals and sound.

Hennessy XO isn’t explained.
It’s felt.

(2)

Impact

+17% growth over the lifespan of the platform

Ranked among Interbrand’s Best Global Brands

A long-term creative platform recognized by leading international creative and strategic juries

Awards: Cannes Lions: Bronze // The One Show: Silver & Bronze // Clio Awards: Gold & Bronze // Grand Prix Stratégies: Gold & Silver // Club des DA: Gold, Silver & Bronze // Epica, ADC NY, Eurobest: Silver & Bronze

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