In 2023, Glenmorangie expanded the territory even further.
Whisky leaves dark libraries and leather armchairs to appear in unexpected, modern, sometimes playful situations, aligned with contemporary lifestyles.
Rolled out globally across outdoor, digital, social media and retail, the platform consistently delivers the same idea: whisky doesn’t need instructions to be enjoyed.
Glenmorangie doesn’t explain whisky.
It invites people in.
Every element of the UK rollout over-delivered against expectations
Awards: Club des DA, Silver // Grand Prix Stratégies, Gold // Art Directors Club of New York, Bronze // D&AD, Wood Pencil // Epica Awards, Gold
